THE PROFIT PLAN
Before diving into a comprehensive mentoring relationship, let’s take a half an hour to explore your beauty, hair and wellness business challenges and discover if were the right fit for each other.
WHAT TO EXPECT?
- Prior to our call, you’ll receive a brief questionnaire form.
- Your current business structure and key performance
- Key challenges you’re facing
- Your vision for the future
- Personal wellbeing and energy levels
During our conversation, we’ll discuss:
- Your business’s current strengths and obstacles
- How your business aligns with your personal goals and values
- Initial insights about potential growth opportunities
- Whether my holistic approach to business mentoring resonates with you
THE PROFIT PLAN
Before diving into a comprehensive mentoring relationship, let’s take a half an hour to explore your beauty, hair and wellness business challenges and discover if were the right fit for each other.
WHAT TO EXPECT?
- Prior to our call, you’ll receive a brief questionnaire covering:
- Your current business structure and key performance
- Key challenges you’re facing
- Your vision for the future
- Personal wellbeing and energy levels
During our conversation, we’ll discuss:
- Your business’s current strengths and obstacles
- How your business aligns with your personal goals and values
- Initial insights about potential growth opportunities
- Whether my holistic approach to business mentoring resonates with you
READY TO TAKE THE FIRST STEP?
Schedule your complimentary Your Profit Plan discovery call today. Spaces are limited to ensure I can give each potential client my full attention.

HAIR, BEAUTY AND WELLNESS EXPANSION PROGRAM
With years of experience buying, selling, and valuing businesses, I bring unique insights into what makes beauty enterprises valuable and sustainable in the long term.
Many salon, spa, and wellness centre owners find themselves working tirelessly in their businesses, leaving no time to work on strategic growth or creating an exit strategy that rewards their years of dedication.
The Hair, Beauty and Wellness Expansion Program is specifically designed for established business owners who are ready to make a profound shift—from operator to true business owner. This comprehensive six-month program provides the structure, strategies, and support needed to systematically extract yourself from day-to-day operations while simultaneously positioning your business for substantial expansion or a profitable exit.

BUSINESS TRANSFORMATION WITH
HOLISTIC BALANCE
What truly sets this program apart is my unique background as both a business mentor and certified holistic practitioner. I understand that sustainable business success cannot exist without personal wellbeing and balance—particularly in the beauty, hair and wellness industry where owner burnout is epidemic.
Throughout our work together, I integrate holistic principles that address not just your business systems but also your personal energy management, mindset barriers, and lifestyle design. This balanced approach ensures that as your business transforms, you evolve alongside it—creating success that nourishes rather than depletes you.
My holistic background allows me to see patterns and imbalances that traditional business consultants often miss. Whether it’s identifying how your energy affects team dynamics, recognizing when perfectionism is blocking delegation, or aligning your business model with your authentic values, these insights create more profound and sustainable transformations than purely tactical approaches.
THE 8 KEY DRIVERS OF BUSINESS VALUE
Our program focuses on developing and optimizing the eight critical factors that determine your business’s true value and sustainability:
Financial Performance
We’ll analyse and enhance your history of producing revenue and profit, creating clear financial tracking systems that reveal true profitability and opportunities for improvement. By implementing industry-specific financial controls and optimization strategies, we’ll transform your business from a job into a wealth-building asset.
Growth Potential
Together, we’ll assess and develop your likelihood to grow your business and determine sustainable growth rates. This includes identifying untapped market segments, service expansion opportunities, and strategic partnerships that can accelerate your business’s evolution within the beauty and wellness industry.
The Switzerland Structure
We’ll reduce dangerous dependencies on any single employee, customer, or supplier that create business vulnerability. By developing redundancies, documentation systems, and team capabilities, we’ll build a resilient business structure that maintains excellence regardless of individual personnel changes.
The Valuation Teeter-Totter
Is your business a cash drain or a cash spigot? We’ll optimize your cash flow management and capital requirements to ensure your business generates consistent positive cash flow—a critical factor in both business sustainability and eventual sale valuation.
Hierarchy of Recurring Revenue
We’ll enhance the proportion and quality of revenue you collect each month, implementing membership models, treatment packages, and retail programs that create predictable income streams. The stability of recurring revenue dramatically increases both current profitability and future business valuation.
Monopoly Control
We’ll define and strengthen how different your business is from others in your industry, developing your unique market position and competitive advantages. By creating proprietary systems, signature services, and distinctive brand experiences, we’ll build a business that stands apart from commodity competitors.
Customer Score
We’ll implement systems to increase the likelihood your customers will repurchase and refer, transforming satisfied clients into loyal advocates. By measuring and managing the client experience journey, we’ll develop a reputation engine that drives consistent growth through retention and referrals.
Hub and Spoke
We’ll ensure your business can perform excellently even if you’re unexpectedly unable to work, creating operational independence that gives you true freedom. By developing management capabilities, documented processes, and accountability systems, we’ll build a business that thrives with or without your daily presence.
THIS PROGRAM
Through this comprehensive program, you’ll not only improve your immediate financial results but also build a business with significantly greater long-term value and personal freedom—while maintaining the wellbeing and balance that drew you to the beauty industry in the first place.
Whether your goal is expansion, lifestyle improvement, or eventual exit, Catheryn from The Wright Method provides the beauty, Hair and Wellness industry-specific frameworks needed to transform both your business performance and your role within it. By integrating holistic principles throughout our work together, we ensure that your business success enhances rather than sacrifices your personal wellbeing—creating truly sustainable prosperity.
WHAT’S INCLUDED:
- Initial deep-dive business assessment and valuation analysis
- Personal energy and mindset evaluation to identify hidden barriers to growth
- 12 bi-weekly 90-minute 1:1 mentoring sessions that integrate business strategy with holistic wellbeing
- Customized profit optimization plan with industry-specific financial targets
- 12-month strategic growth roadmap with implementation timelines
- Performance metrics and accountability systems for both owner and team
- Team development strategies to reduce owner dependency
- Client experiences enhancement protocols to increase loyalty and referrals
- Marketing and retention planning with focus on recurring revenue streams
- Energy management and personal sustainability practices to prevent burnout
- Unlimited email support between sessions for just-in-time guidance
- Access to all digital resources and templates including operations manuals
- Quarterly valuation updates to track your business’s increasing worth
- Holistic stress reduction techniques specifically for beauty business owners

Talk with Catheryn TODAY!
Take the first step toward sustainable success with a complimentary 30-minute discovery call.
We’ll discuss your current challenges, where you want to go, and how I can help you get there.
Address
15 Gum Grove GuildFord Western Australia, Perth
Phone
+61 432 371067
catheryn@thewrightmethod.
com.au
Ready to Transform Your Business?
Your journey toward increased business value and sustainable growth starts with a conversation.