About Catheryn
At 56, with four children and five grandchildren, I’ve walked a path from personal crisis to professional success. My journey hasn’t always been smooth—I’ve faced domestic violence, weathered business setbacks, and overcome numerous challenges that many women in business encounter.
These experiences haven’t just shaped my perspective; they’ve fueled my passion for helping others transform their circumstances. I understand the complex challenges beauty, hair and wellness business owners face because I’ve lived through my own versions of struggle and reinvention.
My Work
My connection to the beauty, hair and wellness industry runs deep with 30+ years’ experience. I have witnessed how these businesses can transform not just appearances but confidence, self-worth, and lives. Yet I’ve also seen incredibly talented beauty professionals struggle to translate their artistry into sustainable business success.
The beauty and wellness industry combines creativity with commerce, passion with precision. Many enter this field with tremendous technical skill but limited business knowledge. That is where I come in.
The Wright Method bridges this gap, providing beauty, Hair and wellness entrepreneurs with the business acumen, strategic planning, and performance optimization they need to thrive in an increasingly competitive market.
My Approach
I practice a unique blend of analytical business strategies and intuitive techniques, combining data-driven analysis with a deep understanding of the human elements of business. This dual approach allows me to identify both obvious and hidden opportunities in your beauty business.
My mentoring isn’t about creating dependency. I collaborate with you to build your capabilities, confidence, and business acumen so you can lead your business with clarity and purpose.
My Expetise
BUSINESS BROKER & ADVISOR
With years of experience buying, selling, and valuing businesses, I bring unique insights into what makes beauty enterprises valuable and sustainable in the long term.
ENTREPRENEUR & BUSINESS OWNER
I’ve built and managed my own businesses, giving me firsthand understanding of the challenges beauty, hair and wellness businesses face daily. I don’t just teach theory—I’ve lived the reality.
MENTOR & STRATEGIST
I’ve guided numerous beauty and wellness professionals through business transformations, helping them optimize everything from service menus to team structures to marketing strategies.
Talk with Catheryn TODAY!
Take the first step toward sustainable success with a complimentary 30-minute discovery call.
We’ll discuss your current challenges, where you want to go, and how I can help you get there.