cATHERYN WRIGHT
Transform your struggling beauty, hair or wellness business into a thriving business with proven business strategies specifically designed for you
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After years of helping beauty, hair and wellness business owners overcome their business challenges
The Wright Method
I’ve developed The Wright Method — a straightforward, no-nonsense approach to transforming beauty, hair and wellness businesses.
Three P’s
By focusing on the three essential pillars of business success—Profit, Planning, and Performance.
What I do
I help salon owners, stylists, aestheticians, and wellness practitioners build sustainable, profitable businesses that support the lives they want to lead.
The three Essential Pillars of Business Success:
Profit
Most beauty professionals entered the industry because of their passion and talent—not their financial expertise. I’ll help you identify hidden revenue opportunities, implement strategic pricing, develop additional income streams, and create financial systems that maximize your businesses profitability without sacrificing quality or client experience.
Planning
Break free from the day-to-day reactive mindset with strategic planning that creates sustainable growth. We’ll develop clear business objectives, marketing calendars, expansion strategies, and actionable roadmaps that take your beauty business to the next level while reducing your stress and workload.
Performance
Transform your team, operations, and client experience to deliver consistent excellence. I’ll help you build systems that ensure peak performance in every aspect of your beauty business—from staff training and retention to service delivery and client satisfaction—creating a reputation that stands out in a crowded marketplace.
WHY WORK WITH
CATHERYN WRIGHT
Industry-Specific Knowledge
The beauty and wellness world has unique challenges and opportunities that general business consultants simply don’t understand.
No-BS Approach
I don’t sugarcoat the truth or make empty promises. My straightforward approach delivers actionable strategies that work specifically for your businesses.
Balanced Transformation
I focus on creating a business that supports your life, not consumes it—addressing both personal and professional growth
Our Services
The Wright Method is a comprehensive transformation system designed specifically for women entrepreneurs who know they’re capable of more—but find themselves held back by invisible barriers.
Explore to discover which of our leading programs aligns perfectly with your needs.
THE PROFIT PLAN
Before diving into a comprehensive mentoring relationship, let’s take 1/2 hour to explore your beauty, hair and wellness business challenges and discover if we’re the right fit for each other.
This focused session gives you the opportunity to share your current business situation, while I listen deeply to understand not just your operational challenges, but also how you’re personally feeling about your business journey.
BEAUTY, HAIR & WELLNESS EXPANSION PROGRAM
A program is specifically designed for established business owners who are ready to make a profound shift—from operator to true business owner.
This comprehensive program provides the structure, strategies, and support needed to systematically extract yourself from day-to-day operations while simultaneously positioning your business for substantial expansion or a profitable exit.
WHAT PEOPLE THINK ABOUT THE WRIGHT METHOD
Catheryn is an incredible mentor. Her wisdom is relevant for all aspects of your life not just your business. She is the perfect balance of woo and decisive action planning. Grateful to have met her.
As a business owner who was struggling with the business side of things, her guidance was exactly what I needed. Catheryn just gets it. Best investment I’ve made in my career! Love her a lot!
I know how you feel, that constant worry about how can I make more money to pay the bill, why are my clients not re booking with me, Or how do I even have a business when I have a family that relies on me.
Do not worry I have heard them all!!
Take the first step toward sustainable success with a complimentary 30-minute discovery call. We’ll discuss your current challenges, where you want to go, and how I can help you get there.
